Friends Don’t Let Friends Prep Alone: play2prep Officially Launches Standardized Test Prep Game

Free-to-play app makes SAT and ACT prep social, accessible and fun

NEW YORK — May 1, 2014 — play2prep has tackled the chore of SAT and ACT prep by officially launching its multiplayer mobile game for iOS and Android. After an initial soft launch, the New York-based startup has released the first and only SAT and ACT test prep game played against friends. play2prep has partnered with leading educational publishers to give students access to questions just like those on the real tests, which they can use to challenge their peers. Now, preparing for these critical assessments can be as enjoyable as playing a game against friends. Each year, millions of high school students suffer through the lonely, stressful, and expensive burden of college admissions test prep. play2prep’s free game with optional in-app purchases aims to be a more engaging educational tool for the high-stakes SAT and ACT. Offering the same high-quality, rigorous questions found in leading test prep books, the game encourages students with free daily practice questions and one-on-one games against friends. By using advanced algorithms, play2prep tailors questions to each student’s individual needs, addressing critical gaps in understanding. Results are then displayed on the student’s confidential dashboard. play2prep empowers students to learn test-taking strategies, gain confidence and improve their scores, turning test prep into a rewarding, social experience. play2prep features:

• Two-player gameplay that allows students to play one-on-one, turn-based games against friends and other players in the play2prep community.
• Single-player gameplay lets students practice with free daily questions, all tailored to each student’s individual needs.
• My Skills dashboard, a player’s confidential display of results by test, section and skill.
• Optional push notifications encouraging students to challenge themselves and their peers, building a daily habit of positive behavior.
• Power-ups, animations and sound effects that create a fun and addicting atmosphere.

“For decades, the test prep process has been a solitary, unpleasant and expensive chore,” said Kenny Nova, founder of play2prep. “By creating a rigorous and accessible social game for students, we’re attempting to dramatically lower the barrier to entry for expensive test prep. We’re proud that the game is making test prep a lot more engaging and student-friendly. The game is designed for students to play on their mobile devices, so with teens’ busy schedules, they can turn time spent on their phones into valuable prep time.” play2prep’s SAT and ACT prep game is the first from the company. To download play2prep, visit:

• The Apple App Store: https://itunes.apple.com/us/app/play2prep-act-+-sat-prep-game/id773526064?mt=8
• Google Play for Android: https://play.google.com/store/apps/details?id=com.play2prep.play2prep

Assets Download the press kit. About play2prep play2prep is a freemium app that transforms the chore of SAT and ACT prep into an accessible, social and addictive multiplayer mobile game. Designed to fit into the overloaded schedules of today’s teens, play2prep turns spare moments into valuable prep time. Based in NYC, play2prep has partnered with leading educational publishers to create a service that uses questions just like those on the real exam. The high-quality questions, finely tuned game mechanics and rigorous diagnostics empower students to learn test-taking strategies, gain confidence and improve their scores. play2prep is free to download, empowering students and families for whom current test preparation may be prohibitively expensive.​ To learn more about play2prep, visit www.play2prep.com.

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Media Contact Bethany Hill TriplePoint for play2prep play2prep@triplepointpr.com (212) 730-9744